REMA 1000 launches a mobile scan-and-pay feature - using EasyShop

In order to enhance the customer shopping experience even more, REMA 1000 is launching a mobile self-scanning pilot, using the EasyShop solution from Datema Retail.

Stockholm, April 27th, 2023. It was recently announced that REMA 1000 is launching a scan-and-pay pilot in selected stores. Customers will get to try the self-scanning through the REMA 1000 app, where the EasyShop solution has been integrated.

The self-scanning pilot has been realized through a collaboration between Naveo and Datema Retail.

  • REMA 1000 is testing the scan and go concept in 10 of their stores.

  • The self-scanning is integrated with REMA 1000's app "Æ", which customers need to download in order to self-scan.

  • Customers are encouraged to leave feedback and input about their experience.

  • EasyShop is integrated into Naveo’s Connected Commerce e-commerce platform, which acts as a virtual POS.

"It is very exciting to see REMA 1000 taking the next step with their customers' shopping experience. By integrating the EasyShop solution with the Æ app, the customers have access to everything in one place.", says Fredrik Englund, Managing Director at Datema Retail Solutions.

“Self-scanning has seen in increasing demand from consumers used to instant service and frustrated by queues. Naveo is excited to be part of this project, delivered in an innovative way on-top-of the Naveo Connected Commerce platform. This opens a great deal of opportunities for future omnichannel experiences, combining the digital and physical worlds.”, says Tomas Granö, CRO at Naveo Commerce.

 In order for customers to start self-scanning, they need the latest version of the Æ-app, and to have the scan-and-pay function activated in the app.

About REMA 1000: REMA 1000 was founded in 1979, and is one of the largest soft-discount grocery-chains in Norway, with more than 650 grocery stores. REMA 1000 is a part of Reitan Retail.

About Naveo Commerce: Naveo Commerce is an international end-to-end eCommerce, OMS and Fulfilment technology company helping SMBs and Enterprise across all retail segments to manage and grow their business online. The company is financially backed by Black Dragon Capital.

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